How To Build Your Own Instagram Link In Bio Page
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Create A Landing Page For Your Instagram Bio Link
Most of us are aware the you cannot create clickable links in your Instagram posts. A wide variety of companies now offer paid accounts where you can schedule your Instagram posts AND some of them offer you a Link-In-Bio setup.
What this does is enable you to put a link into each post your create in your scheduling account that is specific to that post. Then you get a link from your scheduling company that you place into your Instagram bio. Then when anyone clicks the link in your bio, they get sent to a page where all your Instagram posts are displayed where they can click further through and to the specific URL's you set up when you scheduled each post.
This has been a great facility for creaters and businesses who use Instagram, however when I started thinking about it I wondered why I didn't just build my own Instagram landing page for my Instagram visitors? So I did!
Pros:
- The biggest pro is that you are keeping your own traffic. You are driving your traffic to click through from Instagram so why wouldn't you keep the traffic? Using your own Instagram landing page, you are directing traffic directly from Instagram to your own website. Can't hurt right?
- You can put more information in a better laid out page further encouraging your clients to click through to your post info.
- You can style it to look in line with your websites colors and style
Cons:
- If you post multiple times per day and want links back from all your posts, it isn't a small amount of work. This will really only work if you are a business that tends to schedule once or twice a day. If you are the master of the Insta on the run, this isn't for you.
- You will have to republish your website daily to add the new conent that will appear on Instagram that day.
How Do I Do It?
The video below will walk you through how to create a website page for visitors coming from your Instagram bio link. If you aren't one of my clients and use another platform, the process will still work, but obviously the technical steps will be different.
If you already know what link in Bio is, skip to 7:50 where the start of the how to begins.
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About Jenny
I started my IT career in Database Administration and .Net coding. While I LOVED that work, I realised very quickly that I also wanted a life. To be a top end coder or DB Admin, you have to comit your downtime to constantly learning and evolving and while that is also something I love, I wanted it to be my work and not my life. So I morphed my love of design with my knowledge of all things SEO and moved into building small business websites.
Why small business websites? I'm a small business myself and I know how hard it can be so I wanted to give my clients a great service, with an approachable point of contact where no question was a "stupid question".
